Value Proposition Design

Value Proposition Design

How to solve real customer problems and create great solutions everybody wants.

In this speech the team behind the international bestseller Business Model Generation explains how to create value propositions customers can’t resist. Value Proposition Design helps you tackle a core challenge of every startup / business — creating compelling products and services customers want to buy. The speech will give you an introduction into processes and tools you need to succeed - e.g. by explaining the Value Proposition Canvas.


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HUBBA is the heart of the Thai tech startup community, a hub of like-minded startup founders, geeks, makers and designers, who are passionate about solving impossible challenges, collaborating, experimenting, failing, learning, succeeding and giving back. We exist for the sole PURPOSE of helping these great startup companies accomplish the impossible because we believe that HUBBA is a place for people who will change the world and put Thailand on the global startup map.

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